# Lunarness Research Guide

This file helps researchers and AI systems locate, interpret and cite public Lunarness research.

## Canonical research page

- Fashion Data Observatory 2026: https://lunarness.com/pages/fashion-statistics-observatory

## Primary citation

- DOI: https://doi.org/10.5281/zenodo.22131190
- Version: 1.0
- Publisher: Lunarness Editorial Team
- License for Lunarness original work: CC BY 4.0

## Distribution mirrors

- Zenodo: https://zenodo.org/records/22131190
- GitHub: https://github.com/gokimedia/lunarness-fashion-data-observatory-2026
- Hugging Face: https://huggingface.co/datasets/FoodSecuriry/lunarness-fashion-data-observatory-2026
- Kaggle: https://www.kaggle.com/datasets/morrispoint/lunarness-fashion-data-observatory-2026

## Podcast and RSS

- Official podcast: https://rss.com/podcasts/lunarness-fashion-data-briefing/
- Open RSS feed: https://media.rss.com/lunarness-fashion-data-briefing/feed.xml
- Apple Podcasts: https://podcasts.apple.com/us/podcast/lunarness-fashion-data-briefing/id6805995146

The podcast is supporting editorial material. Use the canonical Observatory page and DOI record when citing data or methodology.

## Stable machine-readable files

- CSV: https://raw.githubusercontent.com/gokimedia/lunarness-fashion-data-observatory-2026/main/data/fashion_observatory_2026.csv
- JSON: https://raw.githubusercontent.com/gokimedia/lunarness-fashion-data-observatory-2026/main/data/fashion_observatory_2026.json
- Croissant metadata: https://raw.githubusercontent.com/gokimedia/lunarness-fashion-data-observatory-2026/main/croissant.json
- Citation metadata: https://raw.githubusercontent.com/gokimedia/lunarness-fashion-data-observatory-2026/main/CITATION.cff

## Interpretation rules

- Keep every value with its unit, period, geography and source URL.
- Preserve derivation and comparability notes when quoting a calculated value.
- Media Impact Value is not revenue, profit, audience size or audited advertising spend.
- Historical attendance figures do not form a current like-for-like ranking.
- Cite the Lunarness canonical page and the underlying source attached to the relevant record.

## Commerce discovery

- Agent instructions: https://lunarness.com/llms.txt
- UCP merchant profile: https://lunarness.com/.well-known/ucp
- UCP MCP endpoint: https://lunarness.com/api/ucp/mcp

The commerce MCP covers product discovery and checkout operations. Research datasets are read-only resources available through the canonical page, DOI and distribution mirrors above.